Practice Development Consulting
Counseling for conversions
23 August 2024
· 59 Min. Videodauer
![Bild von Imran Virani]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/imran_virani.jpg/_jcr_content/renditions/original.image_file.100.100.0,45,500,545.file/imran_virani.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/imran_virani.jpg/_jcr_content/renditions/original.image_file.360.360.0,45,500,545.file/imran_virani.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/imran_virani.jpg/_jcr_content/renditions/original.image_file.500.500.0,45,500,545.file/imran_virani.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/imran_virani.jpg/_jcr_content/renditions/original.image_file.500.500.0,45,500,545.file/imran_virani.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/imran_virani.jpg/_jcr_content/renditions/original.image_file.500.500.0,45,500,545.file/imran_virani.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/imran_virani.jpg/_jcr_content/renditions/original.image_file.500.500.0,45,500,545.file/imran_virani.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/imran_virani.jpg/_jcr_content/renditions/original.image_file.500.500.0,45,500,545.file/imran_virani.jpg"} "Imran Virani")
Referent
Imran Virani, Global Business Management Lead, Refractive Lasers
Carl Zeiss Pte. Ltd
![Bild von Marisley Almeida]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/marisley-almeida.jpg/_jcr_content/renditions/original.image_file.100.100.file/marisley-almeida.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/marisley-almeida.jpg/_jcr_content/renditions/original.image_file.360.360.file/marisley-almeida.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/marisley-almeida.jpg/_jcr_content/renditions/original.image_file.768.768.file/marisley-almeida.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/marisley-almeida.jpg/_jcr_content/renditions/original.image_file.1024.1024.file/marisley-almeida.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/marisley-almeida.jpg/_jcr_content/renditions/original.image_file.1280.1280.file/marisley-almeida.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/marisley-almeida.jpg/_jcr_content/renditions/original.image_file.1440.1440.file/marisley-almeida.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/marisley-almeida.jpg/_jcr_content/renditions/original./marisley-almeida.jpg"} "Marisley Almeida")
Referentin
Marisley Almeida, Head of Practice Development Consulting
Carl Zeiss Meditec AG
![Bild von Katie Meeks]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/katie_meeks.jpg/_jcr_content/renditions/original.image_file.100.100.file/katie_meeks.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/katie_meeks.jpg/_jcr_content/renditions/original.image_file.360.360.file/katie_meeks.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/katie_meeks.jpg/_jcr_content/renditions/original./katie_meeks.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/katie_meeks.jpg/_jcr_content/renditions/original./katie_meeks.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/katie_meeks.jpg/_jcr_content/renditions/original./katie_meeks.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/katie_meeks.jpg/_jcr_content/renditions/original./katie_meeks.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/katie_meeks.jpg/_jcr_content/renditions/original./katie_meeks.jpg"} "Katie Meeks")
Referentin
Katie Meeks, Practice Manager
Goel Vision
![Antje Weber]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/antje_weber.jpg/_jcr_content/renditions/original.image_file.100.100.166,54,448,336.file/antje_weber.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/antje_weber.jpg/_jcr_content/renditions/original.image_file.282.282.166,54,448,336.file/antje_weber.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/antje_weber.jpg/_jcr_content/renditions/original.image_file.282.282.166,54,448,336.file/antje_weber.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/antje_weber.jpg/_jcr_content/renditions/original.image_file.282.282.166,54,448,336.file/antje_weber.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/antje_weber.jpg/_jcr_content/renditions/original.image_file.282.282.166,54,448,336.file/antje_weber.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/antje_weber.jpg/_jcr_content/renditions/original.image_file.282.282.166,54,448,336.file/antje_weber.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/antje_weber.jpg/_jcr_content/renditions/original.image_file.282.282.166,54,448,336.file/antje_weber.jpg"} "Antje Weber")
Referentin
Antje Weber, Practice Development Manager, Asien-Pazifik
Carl Zeiss Pte. Ltd.
ZUSAMMENFASSUNG
Counseling for conversions
Dieses Webinar befasst sich mit dem unverzichtbaren Stellenwert der Patientenberatung in Augenarztpraxen, von geschulten Beratern über personalisierte Gespräche bis hin zum Aufbau des Patientenvertrauens. Auch die Vorteile von telemedizinischen Beratungen und Operationen am gleichen Tag werden beleuchtet. Hier kommt es darauf an, die Mitarbeiterschulung und die Patientenaufklärung zu priorisieren, um die Konversionsraten zu steigern und die Patientenzufriedenheit zu erhöhen.
Zentrale Fragen:
- Wie erkennt man die richtigen Fertigkeiten und Kompetenzen eines effektiven Patientenberaters?
- Wie ermutigt man Patienten, ihre Ängste und Bedenken zu äußern?
- Wie lassen sich virtuelle Beratungen effektiv gestalten?
- Wie werden Beratungen und Operationen am gleichen Tag abgewickelt?
![]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/counseling_for_conversions_preview.jpg/_jcr_content/renditions/original.image_file.100.56.0,0,1920,1080.file/counseling_for_conversions_preview.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/counseling_for_conversions_preview.jpg/_jcr_content/renditions/original.image_file.360.203.0,0,1920,1080.file/counseling_for_conversions_preview.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/counseling_for_conversions_preview.jpg/_jcr_content/renditions/original.image_file.768.432.0,0,1920,1080.file/counseling_for_conversions_preview.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/counseling_for_conversions_preview.jpg/_jcr_content/renditions/original.image_file.1024.576.0,0,1920,1080.file/counseling_for_conversions_preview.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/counseling_for_conversions_preview.jpg/_jcr_content/renditions/original.image_file.1280.720.0,0,1920,1080.file/counseling_for_conversions_preview.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/counseling_for_conversions_preview.jpg/_jcr_content/renditions/original.image_file.1440.810.0,0,1920,1080.file/counseling_for_conversions_preview.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/counseling-for-conversions/counseling_for_conversions_preview.jpg/_jcr_content/renditions/original.image_file.1920.1080.0,0,1920,1080.file/counseling_for_conversions_preview.jpg"})
![Overcoming objections]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections.jpg/_jcr_content/renditions/original.image_file.100.56.0,0,1917,1080.file/overcoming_objections.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections.jpg/_jcr_content/renditions/original.image_file.360.203.0,0,1917,1080.file/overcoming_objections.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections.jpg/_jcr_content/renditions/original.image_file.768.432.0,0,1917,1080.file/overcoming_objections.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections.jpg/_jcr_content/renditions/original.image_file.1024.576.0,0,1917,1080.file/overcoming_objections.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections.jpg/_jcr_content/renditions/original.image_file.1280.720.0,0,1917,1080.file/overcoming_objections.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections.jpg/_jcr_content/renditions/original.image_file.1440.810.0,0,1917,1080.file/overcoming_objections.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections.jpg/_jcr_content/renditions/original.image_file.1917.1078.0,0,1917,1080.file/overcoming_objections.jpg"} "Overcoming objections")
![Optimizing the performance of your practice call center]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.100.56.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.360.203.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.768.432.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.1024.576.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.1280.720.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.1440.810.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.1917.1078.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg"} "Optimizing the performance of your practice call center")