Practice Development Consulting
Overcoming objections
23 agosto 2024
· 61 MIN VISUALIZAÇÃO
![Imagem de Bradley Botelho]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_brad_botelho.jpg/_jcr_content/renditions/original.image_file.100.100.file/zeiss_speaker_brad_botelho.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_brad_botelho.jpg/_jcr_content/renditions/original.image_file.360.360.file/zeiss_speaker_brad_botelho.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_brad_botelho.jpg/_jcr_content/renditions/original./zeiss_speaker_brad_botelho.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_brad_botelho.jpg/_jcr_content/renditions/original./zeiss_speaker_brad_botelho.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_brad_botelho.jpg/_jcr_content/renditions/original./zeiss_speaker_brad_botelho.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_brad_botelho.jpg/_jcr_content/renditions/original./zeiss_speaker_brad_botelho.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_brad_botelho.jpg/_jcr_content/renditions/original./zeiss_speaker_brad_botelho.jpg"} "Bradley Botelho")
Orador
Bradley Botelho, Practice Development Manager, Leste dos EUA
Carl Zeiss Meditec USA, Inc.
![Imagem de Carol-Anne Poursaied]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_carol-anne_poursaied.jpg/_jcr_content/renditions/original.image_file.100.100.file/zeiss_speaker_carol-anne_poursaied.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_carol-anne_poursaied.jpg/_jcr_content/renditions/original.image_file.360.360.file/zeiss_speaker_carol-anne_poursaied.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_carol-anne_poursaied.jpg/_jcr_content/renditions/original./zeiss_speaker_carol-anne_poursaied.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_carol-anne_poursaied.jpg/_jcr_content/renditions/original./zeiss_speaker_carol-anne_poursaied.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_carol-anne_poursaied.jpg/_jcr_content/renditions/original./zeiss_speaker_carol-anne_poursaied.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_carol-anne_poursaied.jpg/_jcr_content/renditions/original./zeiss_speaker_carol-anne_poursaied.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/zeiss_speaker_carol-anne_poursaied.jpg/_jcr_content/renditions/original./zeiss_speaker_carol-anne_poursaied.jpg"} "Carol-Anne Poursaied")
Oradora
Carol-Anne Poursaied, Senior Practice Development Manager
Carl Zeiss Meditec USA, Inc.
![Imagem de Iryna Zhukava]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_iryna_zhukava.jpg/_jcr_content/renditions/original.image_file.100.100.file/speaker_iryna_zhukava.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_iryna_zhukava.jpg/_jcr_content/renditions/original./speaker_iryna_zhukava.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_iryna_zhukava.jpg/_jcr_content/renditions/original./speaker_iryna_zhukava.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_iryna_zhukava.jpg/_jcr_content/renditions/original./speaker_iryna_zhukava.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_iryna_zhukava.jpg/_jcr_content/renditions/original./speaker_iryna_zhukava.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_iryna_zhukava.jpg/_jcr_content/renditions/original./speaker_iryna_zhukava.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_iryna_zhukava.jpg/_jcr_content/renditions/original./speaker_iryna_zhukava.jpg"} "Iryna Zhukava")
Oradora
Iryna Zhukava, Antiga Practice Development Manager da ZEISS
![Imagem de Matthew Boudreau]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_matthew_boudreau.jpg/_jcr_content/renditions/original.image_file.100.100.file/speaker_matthew_boudreau.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_matthew_boudreau.jpg/_jcr_content/renditions/original.image_file.360.360.file/speaker_matthew_boudreau.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_matthew_boudreau.jpg/_jcr_content/renditions/original./speaker_matthew_boudreau.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_matthew_boudreau.jpg/_jcr_content/renditions/original./speaker_matthew_boudreau.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_matthew_boudreau.jpg/_jcr_content/renditions/original./speaker_matthew_boudreau.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_matthew_boudreau.jpg/_jcr_content/renditions/original./speaker_matthew_boudreau.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/converting-digital-leads/speaker_matthew_boudreau.jpg/_jcr_content/renditions/original./speaker_matthew_boudreau.jpg"} "Matthew Boudreau")
Orador
Matthew Boudreau, Antigo Senior Practice Development Manager da ZEISS
RESUMO
Overcoming objections
O webinar fornece informações sobre a realização de consultas eficazes em clínicas de oftalmologia. Os oradores sublinharam a importância de criar uma relação, de abordar as preocupações dos pacientes e de apresentar o investimento de forma estratégica. Eles discutiram objeções comuns, incluindo restrições de tempo e preocupações com os custos, e salientaram a importância de uma comunicação transparente e de estratégias de construção de confiança.
Principais pontos abrangidos:
- Construir uma relação, fazer perguntas e abordar objeções nas consultas.
- Lidar com os receios dos pacientes durante as consultas de correção a laser da visão.
- Superando objeções à cirurgia SMILE.
- Estratégias para criar confiança e abordar objeções nas consultas.
![]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections_preview.jpg/_jcr_content/renditions/original.image_file.100.56.0,0,1920,1080.file/overcoming_objections_preview.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections_preview.jpg/_jcr_content/renditions/original.image_file.360.203.0,0,1920,1080.file/overcoming_objections_preview.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections_preview.jpg/_jcr_content/renditions/original.image_file.768.432.0,0,1920,1080.file/overcoming_objections_preview.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections_preview.jpg/_jcr_content/renditions/original.image_file.1024.576.0,0,1920,1080.file/overcoming_objections_preview.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections_preview.jpg/_jcr_content/renditions/original.image_file.1280.720.0,0,1920,1080.file/overcoming_objections_preview.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections_preview.jpg/_jcr_content/renditions/original.image_file.1440.810.0,0,1920,1080.file/overcoming_objections_preview.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/overcoming-objections/overcoming_objections_preview.jpg/_jcr_content/renditions/original.image_file.1920.1080.0,0,1920,1080.file/overcoming_objections_preview.jpg"})
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