Rubric

Headline Related to Challenges Overview (≤40)

Subheadline that provides additional description (≤40)

  • Key Fact 1 (mandatory)
  • Key Fact 2 (optional)
  • Key Fact 3 (optional)

Headline Related to Challenges Within an Area (≤60)

Subheadline that supports the chapter purpose: Give a structured overview of challenges & provide further details (≤120).

Headline Related to Link to Additional Related Topics (optional, ≤80)

Benefit 1 in Short Terms (≤30)

Provide supplemental information that supports benefit 1 (≤60)

Provide here a bullet point list or impactful paragraph with core description of benefit / USP with focus on the value for the user / customer.  (≤400)

Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labo. Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labo.  

Benefit 2 in Short Terms (≤30)

Provide supplemental information that supports benefit 2 (≤60)

Provide here a bullet point list or impactful paragraph with core description of benefit / USP with focus on the value for the user / customer.  (≤400)

Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labo. Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labo.  

Headline to Inspire (≤30)

Subheadline supports chapter purpose: Provide further relevant information (≤90)

Headline Related to Inspirational Topic (optional, ≤60)

Additional descriptive text.  Provide here a high-level introduction to an inspiring topic. Let users explore more in-depth information by guiding them to a page with detailed information. (≤280).

Further Inspirational Topics (≤30)

Subheadline supports chapter purpose: Provide further relevant information (≤60)

Provide here a bullet point list or impactful paragraph to inspire with focus on the value for the user / customer. (≤600)

  • Inspiration 1 (≤30)

    Provide here a high-level introduction to the key aspects/ benefits regarding inspiration 1 (≤40)

  • Inspiration 2 (≤30)

    Provide here a high-level introduction to the key aspects/ benefits regarding inspiration 2 (≤40)

Headline Related to Events or Other Specials (≤60)

Descriptive subheadline that supports chapter purpose: Highlight events, campaigns or other special topics. (≤120)