Let's get specific: Examples of new business models for ZEISS Medical Technology

How can we build and scale new business models? And why are they important for our company in the first place? ZOOM MED talked about this with:

Gerhard von Campenhausen from the Digital Team

He answers the question of whether offering healthcare services directly to patients is a business model of the future.


Henriette Meyer and Sebastian Frericks from the Investor Relation Team

They told us what they tell investors when they ask about new business models for ZEISS Medical Technology. And why this aspect is important to investors in the first place.


Carol-Anne Poursaied and Andy Chang, both from the OPT Team

They gave us insights into how we transformed ourselves from a device provider to a solution provider in the field of ophthalmology - and what still lies ahead.


Christine Duda and Magnus Reibenspiess, from the MCS Team

They talked about digitalization and the new business models that are emerging as a result, as well as about consumables, which are still uncharted territory for the Microsurgery team.