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#MED@Markets

Video interviews

Let's get specific: Examples of new business models for ZEISS Medical Technology

How can we build and scale new business models? And why are they important for our company in the first place? ZOOM MED talked about this with the teams of Digital, Investor Relations, OPT and MCS.

Article

The new, digital world of ZEISS Medical Technology

Digitalization has changed our world - and will continue to do so. In this article, we highlight examples of digitalization at ZEISS Medical Technology. The examples are divided into the following three categories:

  • Products and solutions for healthcare professionals
  • Interaction with customers
  • ZEISS internal processes
Interview

"The software business has its own unique characteristics and requirements…"

...says Dr. Carsten Albrecht, Director of Global Sales Digital Solutions, in his interview with ZOOM MED. We spoke with him about examples of global thinking and local action, and the benefits they bring. Carsten Albrecht transferred to his current role in April 2021, where he is working with the global Sales and Service Centers (SSCs) to market ZEISS digital solutions, primarily in ophthalmology, and drive the solutions business forward.